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A Thai sugarcane farmer in Prachin Buri and his brother-in-law are dressing up as Batman and Superman to attract more customers. Sales had dropped since the Covid-19 pandemic, and the two needed a way to bring them back up. The two men sell sugarcane juice every day between 1pm and 3pm at the intersection on Route 359 in Krabin Buri, a district in Prachin Buri. They came up with the costume idea together in December, and after they started wearing the costumes many bikers noticed them, driving their sales up. Food vendors are one of the industries in Thailand hit […]

The story Farmers dress as superheroes to get more customers after drop in sales during pandemic as seen on Thaiger News.

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